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	<title>Comments for Trefethen Studios</title>
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	<link>http://trefethenstudios.com</link>
	<description>A studio for digital-media education, photography and design.</description>
	<lastBuildDate>Wed, 24 Feb 2010 19:05:12 -0500</lastBuildDate>
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		<title>Comment on A Celebration of Irony by trefethen</title>
		<link>http://trefethenstudios.com/2009/08/celebration-irony/comment-page-1/#comment-310</link>
		<dc:creator>trefethen</dc:creator>
		<pubDate>Wed, 24 Feb 2010 19:05:12 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=1152#comment-310</guid>
		<description>Yes, this is the Dublin Cemetery.</description>
		<content:encoded><![CDATA[<p>Yes, this is the Dublin Cemetery.</p>
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		<title>Comment on R4 Company &#8211; Logo Design by kalanbaird</title>
		<link>http://trefethenstudios.com/2010/02/r4-company-logo-design/comment-page-1/#comment-309</link>
		<dc:creator>kalanbaird</dc:creator>
		<pubDate>Wed, 24 Feb 2010 17:46:57 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=2193#comment-309</guid>
		<description>Nice distillation of the process &amp; a nice clean modern design.</description>
		<content:encoded><![CDATA[<p>Nice distillation of the process &amp; a nice clean modern design.</p>
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		<title>Comment on A Celebration of Irony by kalanbaird</title>
		<link>http://trefethenstudios.com/2009/08/celebration-irony/comment-page-1/#comment-308</link>
		<dc:creator>kalanbaird</dc:creator>
		<pubDate>Wed, 24 Feb 2010 17:43:05 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=1152#comment-308</guid>
		<description>is this in Dublin? kb</description>
		<content:encoded><![CDATA[<p>is this in Dublin? kb</p>
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		<title>Comment on Bay Area Bicycle Network &#8211; Logo Design by Kris</title>
		<link>http://trefethenstudios.com/2010/01/bay-area-bicycle-network-logo-design/comment-page-1/#comment-259</link>
		<dc:creator>Kris</dc:creator>
		<pubDate>Wed, 20 Jan 2010 19:17:39 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=2133#comment-259</guid>
		<description>If you imagine for a moment what you would want your own ideal experience for working with a designer to be, this would be it!  

When we came to John, we were really &quot;stuck&quot; in terms of combining elements of what we saw in our mind&#039;s eye and translating them into something tangible.  We ran the risk of looking like a poor attempted cartoon sketch, and we knew that our logo was too important a component to our business to leave up to our own devices.  The logo would make a lasting impression on our prospective internet audience, and we would only get one shot to make that impression.

John took our rough sketches and ideas, and I completed a brief client survey which directed his creative efforts.  He would pose critical questions along the way (as shown above).  It was a very logical, and systematic way of working, which I really appreciated, it kept things controlled and on track throughout the project.

The results thus far are beyond what we even imagined as being great!  The positive feedback from  our target audience is the payoff here.  We&#039;ve had requests to include our logo in other areas beyond our website, including local team and club kits (uniforms), and co-advertising, and promotional materials.

Thank you John!</description>
		<content:encoded><![CDATA[<p>If you imagine for a moment what you would want your own ideal experience for working with a designer to be, this would be it!  </p>
<p>When we came to John, we were really &#8220;stuck&#8221; in terms of combining elements of what we saw in our mind&#8217;s eye and translating them into something tangible.  We ran the risk of looking like a poor attempted cartoon sketch, and we knew that our logo was too important a component to our business to leave up to our own devices.  The logo would make a lasting impression on our prospective internet audience, and we would only get one shot to make that impression.</p>
<p>John took our rough sketches and ideas, and I completed a brief client survey which directed his creative efforts.  He would pose critical questions along the way (as shown above).  It was a very logical, and systematic way of working, which I really appreciated, it kept things controlled and on track throughout the project.</p>
<p>The results thus far are beyond what we even imagined as being great!  The positive feedback from  our target audience is the payoff here.  We&#8217;ve had requests to include our logo in other areas beyond our website, including local team and club kits (uniforms), and co-advertising, and promotional materials.</p>
<p>Thank you John!</p>
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		<title>Comment on Bay Area Bicycle Network &#8211; Logo Design by Tweets that mention Bay Area Bicycle Network – Logo Design – Trefethen Studios -- Topsy.com</title>
		<link>http://trefethenstudios.com/2010/01/bay-area-bicycle-network-logo-design/comment-page-1/#comment-249</link>
		<dc:creator>Tweets that mention Bay Area Bicycle Network – Logo Design – Trefethen Studios -- Topsy.com</dc:creator>
		<pubDate>Thu, 14 Jan 2010 11:54:20 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=2133#comment-249</guid>
		<description>[...] This post was mentioned on Twitter by famous Logos, Erik Astrand. Erik Astrand said: RT @famouslogoz - famous logos Bay Area Bicycle Network – Logo Design – Trefethen Studios http://url4.eu/17YYI [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by famous Logos, Erik Astrand. Erik Astrand said: RT @famouslogoz &#8211; famous logos Bay Area Bicycle Network – Logo Design – Trefethen Studios <a href="http://url4.eu/17YYI" rel="nofollow">http://url4.eu/17YYI</a> [...]</p>
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		<title>Comment on Jersey Design: IC3 by Carl Canaparo</title>
		<link>http://trefethenstudios.com/2009/12/jersey-design-ic3/comment-page-1/#comment-242</link>
		<dc:creator>Carl Canaparo</dc:creator>
		<pubDate>Sat, 09 Jan 2010 23:24:43 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=1065#comment-242</guid>
		<description>Can you believe I got here?

Nice replies to the comments.

what about darker sides?  with Unkar in White or light color?

Is that slimming? I&#039;m in to slim. I&#039;ve tried that slimming cream but it did not work.
I tried the girdle, but it showed through.

Carl</description>
		<content:encoded><![CDATA[<p>Can you believe I got here?</p>
<p>Nice replies to the comments.</p>
<p>what about darker sides?  with Unkar in White or light color?</p>
<p>Is that slimming? I&#8217;m in to slim. I&#8217;ve tried that slimming cream but it did not work.<br />
I tried the girdle, but it showed through.</p>
<p>Carl</p>
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		<title>Comment on Preparing Files for Print by Mary Gay Marchese</title>
		<link>http://trefethenstudios.com/2009/12/preparing-files-for-print/comment-page-1/#comment-229</link>
		<dc:creator>Mary Gay Marchese</dc:creator>
		<pubDate>Tue, 22 Dec 2009 17:07:23 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=1890#comment-229</guid>
		<description>Markzware also has a preflighting solution called FlightCheck which is a stand alone application that will check Adobe Indesign and QuarkXPress files for any preflighting problems. 

http://www.markzware.com/flightcheck_professional/overview.php</description>
		<content:encoded><![CDATA[<p>Markzware also has a preflighting solution called FlightCheck which is a stand alone application that will check Adobe Indesign and QuarkXPress files for any preflighting problems. </p>
<p><a href="http://www.markzware.com/flightcheck_professional/overview.php" rel="nofollow">http://www.markzware.com/flightcheck_professional/overview.php</a></p>
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		<title>Comment on Preparing Files for Print by Eddy Hagen</title>
		<link>http://trefethenstudios.com/2009/12/preparing-files-for-print/comment-page-1/#comment-203</link>
		<dc:creator>Eddy Hagen</dc:creator>
		<pubDate>Fri, 20 Nov 2009 14:30:18 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=1890#comment-203</guid>
		<description>Maybe two additions:
1) if you use Adobe InDesign CS4: there is a neat future in there: live preflight. Which will check your project during the design. VIGC, the Flemish Innovation Center for Graphic Communication, has assembled a set of standard preflight profiles, for specific market niches. These profiles can be downloaded for free: http://www.vigc.org/standard-preflight-profiles/
2) when going to PDF: the Ghent PDF Workgroup, which is an international organization promoting best practices, has profiles for both PDF creation and PDF preflighting for different market niches. Also for free: http://www.gwg.org/applicationsettings.phtml
Both VIGC Live Preflight and GWG target the same market niches. Using both of them will make your design phase more secure.</description>
		<content:encoded><![CDATA[<p>Maybe two additions:<br />
1) if you use Adobe InDesign CS4: there is a neat future in there: live preflight. Which will check your project during the design. VIGC, the Flemish Innovation Center for Graphic Communication, has assembled a set of standard preflight profiles, for specific market niches. These profiles can be downloaded for free: <a href="http://www.vigc.org/standard-preflight-profiles/" rel="nofollow">http://www.vigc.org/standard-preflight-profiles/</a><br />
2) when going to PDF: the Ghent PDF Workgroup, which is an international organization promoting best practices, has profiles for both PDF creation and PDF preflighting for different market niches. Also for free: <a href="http://www.gwg.org/applicationsettings.phtml" rel="nofollow">http://www.gwg.org/applicationsettings.phtml</a><br />
Both VIGC Live Preflight and GWG target the same market niches. Using both of them will make your design phase more secure.</p>
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		<title>Comment on Hyper Critical of Your Work? by randal</title>
		<link>http://trefethenstudios.com/2009/10/hyper-critical-of-work/comment-page-1/#comment-187</link>
		<dc:creator>randal</dc:creator>
		<pubDate>Fri, 06 Nov 2009 05:14:01 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=1697#comment-187</guid>
		<description>Great article. I have always wondered why I appreciate my own &quot;random&quot; photos over the planned ones and I was interested in your comment about the camera doing most of the work for us in those situations. Andy Warhol was famous for this sort of technique, he once said &quot; The reason i&#039;m painting this way is that I want to be a machine, and I feel that whatever I do and do machine-like is what I want to do&quot;. He preferred to screen print, or have others do his screen printing for him, because it took his personality and his self out of the process.

    I am drawn to this article because it is something that has, for lack of a better word, plagued my art career. I call it the &quot;my s#@t don&#039;t stink&quot; syndrome. If you spend enough time around the foul smell, you grow immune to it and can&#039;t tell the difference between craft and crap. Paying attention to the principles of design, as you have already mention, helps in the decision making process. What I also like to do is just put the pieces away for a while, do not look at them for a day or so, then break them out and try to pick &quot;the one&quot; as quick as possible on instinct. When you have studied the principals well, all the elements that make a good photo will naturally show themselves to you and make the decision a lot easier. It also helps to have truly honest friends!</description>
		<content:encoded><![CDATA[<p>Great article. I have always wondered why I appreciate my own &#8220;random&#8221; photos over the planned ones and I was interested in your comment about the camera doing most of the work for us in those situations. Andy Warhol was famous for this sort of technique, he once said &#8221; The reason i&#8217;m painting this way is that I want to be a machine, and I feel that whatever I do and do machine-like is what I want to do&#8221;. He preferred to screen print, or have others do his screen printing for him, because it took his personality and his self out of the process.</p>
<p>    I am drawn to this article because it is something that has, for lack of a better word, plagued my art career. I call it the &#8220;my s#@t don&#8217;t stink&#8221; syndrome. If you spend enough time around the foul smell, you grow immune to it and can&#8217;t tell the difference between craft and crap. Paying attention to the principles of design, as you have already mention, helps in the decision making process. What I also like to do is just put the pieces away for a while, do not look at them for a day or so, then break them out and try to pick &#8220;the one&#8221; as quick as possible on instinct. When you have studied the principals well, all the elements that make a good photo will naturally show themselves to you and make the decision a lot easier. It also helps to have truly honest friends!</p>
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		<title>Comment on Environmental Portraits by trefethen</title>
		<link>http://trefethenstudios.com/2009/10/environmental-portrait/comment-page-1/#comment-181</link>
		<dc:creator>trefethen</dc:creator>
		<pubDate>Sun, 01 Nov 2009 16:02:08 +0000</pubDate>
		<guid isPermaLink="false">http://trefethenstudios.com/?p=1698#comment-181</guid>
		<description>Smoking around highly combustive chemicals. Smart, very smart.</description>
		<content:encoded><![CDATA[<p>Smoking around highly combustive chemicals. Smart, very smart.</p>
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